«Weak brands advertise to customers – customers advertise for strong brands»
We want to become established on the market with the «Futuro» project to reach the following targets:
- Strengthening the Plica brand by recurring visual perception.
- We want to drive differentiation on the market and reduce exchangeability of our products where possible.
- Increasing market proximity and strengthening our customer commitment.
We are proud to take a first step in a future-oriented direction with this outer packaging.
In a further step, we also have our product labels vice vice!
We at Plica AG are proud that you have been part of our loyal customer base for years and that we are able to supply you with our innovative and tried-and-tested products.
We are working on our own future with heart's blood, courage and responsibility, and taking a new direction with these packagings. We are looking forward to delivering our products to you in these visually highly appealing new boxes. We continue to consciously rely on high quality and outstanding delivery service.
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